Do you know what you do best? Can you express that clearly to a client? Agents own their own business. And as business owners, they need to express clearly what they offer as part of their business and communicate this clearly to their clients. And in this fast paced, technology driven, culture, they need to do it legally and with clarity and consistency. This class will help agents explore their expression of their business, where and how to communicate this expression, and to do it beautifully and legally.
This is an interesting article from the Wall Street Journal about why Wells Fargo isn’t doing reverse mortgage loans anymore. Regulations on the bank limit their ability to get information they need to make decisions, so they ended the program. Other lenders are still lending, but this will be something to watch.
We are going to have a great day learning the update EPro material in Franklin TN at the Williamson County Association of Realtors. Have you been wanting to understand social media and how it works with your business? This is the class for you! We will talk about the theory with social networking, branding yourself, and the ethics and law that goes along with it. Also, do you know what your online reputation is? We will discuss it.
Visit the Williamson County Association of Realtors to sign up for the class. Day 2 is separate and completely online. We are meeting on April 18, 2011.
If you specialize in helping Seniors with their needs – moving, healthcare, legal, homecare, stuff management – check out www.moveseniors.com. They have an easy to access website. The National Association of Realtors Senior Real Estate Specialist network has teamed up with them. I don’t see too many agents signed up in Tennessee. Let’s get the word out to the SRES Designees. Sign up and let’s provide some great options for elders in our community.
The new EPro class from NAR has been released. This is the class you have been wanting and needing about social media. The class covers important, strategic information that Real Estate agents might not even know they need! And they do need it. Planning and managing social media is the leap from just having fun and being able to connect with people and using it constructively where you can grow in areas of interest and business. If you want to have a better understanding of your presence on the internet, or lack of, come to this class to take the next step. The NAR EPro Instructors had a great day learning the course in Wichita with some of the course developers, Amy Chorew and Ginger Wilcox. I am really looking forward to teaching this class and helping agents get their online strategy going!
Last week I taught this class to a group of agents in Murfreesboro, TN at the Middle Tennessee Association of Realtors. Terrific class with everyone participating. One of the brokers suggested this would be a great class to be required by all new agents. We discuss the income and budgetary sides of the business. How and where do agents get business. And once they have the business, how are they servicing their clients to make sure that clients get the best care with the least amount of stress! Are your agents providing the level of service your clients need and deserve?
I had a wonderful time teaching the Senior Real Estate Designation to a group in Franklin Tennessee last week at the Williamson County Association of Realtors. Whenever I teach that class, I am reminded, and the students are learning, that there is much more to know than we realize. Our current political climate has many things changing and we learned that we need to pay even more attention. The Estate Tax situation is one of the elements of the Tax Codes that has its sunset at the end of 2010. During 2010 the stepped up basis for heirs has been removed, and so has the Estate Tax, but in 2011, the stepped up basis returns and so does the Estate Tax. Back to the pre 2001 limit of $1 million exemption. Please check with your CPA to see how this may affect you. (Post Note: There is some need to clarify this stepped up basis for 2010 – make sure you check with a tax atty if this applies to you)
I have been taking the Real Estate Buyer’s Agent Council recertification class today for the Accredited Buyers Representative class. The new class is a good redo of the materials. It is helpful for instructors to teach in different states. The agency laws change from state to state and even when they are similar, they are called something different. This is a good change. It also includes the same great material for all agents who work for Buyer’s. Ready to go out and help some agents better serve their clients!
We are focusing on offering a good selection of classes for new agents at our local association, Williamson County Association of Realtors. Today I wrote a 2 hour class on Consulting with Buyers. If you need some suggestions for what to offer new agents, I would be glad to share what we are putting together.
And is perfected (if there is such a thing as a perfect negotiator) in daily life. Negotiating skills are only improved with use. I try to use them every day. With my kids, the salespeople at the store (1 for 2 today) and for my clients. We had a great class in Murfreesboro with the Middle TN Association of Realtors on the 20th. Thanks to Debbie Mann and the Women’s Council of Realtors in Murfreesboro for sponsoring the class.